Custom Software / SaaSYour software should fit your business, not the other way round.
Purpose-built products and internal tools, built to be owned, extended and sold. A product that fits your business, and can become a revenue line.
- First working version in 4–8 weeks
- Fixed scope and price, agreed before we start
- Your data stays in your own accounts
- Founded by an ex-Bain & Company analyst
What it is
When off-the-shelf tools force you to bend your business around them, custom software fits the way you actually work. We design and build internal platforms, customer portals, booking and operations systems, and full SaaS products, built to be owned and extended by you.
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We work in small, shippable stages, so you see working software within weeks rather than after a long project. And because we prefer proven building blocks over reinventing them, you get a modern, maintainable product without paying for what already exists.
“Off-the-shelf tools force you to bend your process around them.”
What you get
- Internal platforms and operations tools
- Customer-facing SaaS with subscriptions
- APIs and integrations with your existing stack
- Scalable architecture you fully own
The outcomeA product that fits your business, and can become a revenue line.
How it works
From first call to a running system.
- 1
Discovery and scope
We understand the users, the process and the outcome, then agree a fixed first scope: the smallest version that delivers real value.
- 2
Design you can click
You see and test clickable screens before development starts, so changes are cheap.
- 3
Build in stages
Working software every one or two weeks, on a modern stack (TypeScript, Next.js, React and cloud databases), with your feedback built into each stage.
- 4
Launch, hand over and grow
We launch, document everything, and either hand over to your team or keep improving it with you.
Step 1 is a free call. We look at your business and tell you what we'd build first, and what it's worth.
Book a DemoIn your industry
What it does for you.
- Works with your tools
- Your existing APIs and databasesRazorpay and StripeWhatsApp Business APIGoogle WorkspaceCRMs and ERPsCloud hosting of your choice
- How long it takes
- A first usable version typically takes 4–8 weeks, depending on scope. Larger products are delivered in monthly stages.
- How pricing works
- Fixed price for each agreed stage, so you always know the cost before work starts. You own the code, data and accounts.
Try it free first
What are slow replies costing you each month?
Put in a few numbers and see what missed enquiries and manual work cost you, in rupees.
- Free
- 60 seconds
- Your own numbers
Questions
Questions people ask us.
Do we own the code?
Yes. The code, data and accounts are yours. We build so your own team, or any developer you choose, can run and extend it.
Which technologies do you use?
Mostly TypeScript, Next.js and React on the front end, Node.js on the back end, and managed cloud databases. We choose proven tools that are easy to hire for and maintain.
Can you build a SaaS product with subscriptions?
Yes: accounts, roles, subscriptions and billing (Razorpay or Stripe), admin dashboards and the product itself, delivered in stages.
How do you keep the project on budget?
We agree a fixed scope and price for each stage before starting, show working software every one or two weeks, and only start the next stage when you're happy.
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Can you take over an existing system?
Often, yes. We review the current code and infrastructure first and tell you honestly whether to improve it or rebuild parts of it.
Let's find your biggest leak.
Book a free demo. We'll find the leak and show you what fixing it is worth.
Prefer we reach out? Leave your number and we'll message you on WhatsApp.